Odds comparison
Basically, punters who wager £30 or more at evens throughout the week receive a £5 free bet. As the title sponsor of all three EFL divisions, Sky Bet’s lower-league coverage is among the deepest you’ll find, and the free-to-play Super 6 puts £250,000 on the line for correctly calling six scores. Our full Sky Bet review covers these features in more detail. Its close ties to Sky Sports and the EFL are reflected throughout the product, with RequestABet, BuildABet, AccaFreeze, Super 6 and the Sky Bet Club all geared heavily towards football bettors. Sky Bet takes second place in our football betting rankings, helped by its strong combination of football-specific features, regular promotions and an excellent mobile experience. Most of these boosts sit on Bet Builders, accas and multiples rather than single bets.
Alongside regular football Bet Boosts, its 2UP Payout market settles eligible bets as winners if the selected team wins or establishes a two-goal lead. During TNT Sports’ earlier app testing, we found more than 210 markets available on Premier League matches, alongside a modern in-play interface with changing prices and match statistics. Betano is a relatively recent arrival in the UK football betting market, launching in 2024. From the sports betting page, pick your event and scroll down to see whether a boost is running that day. The app is slick and rates 4.7/5 on the App Store, and most payouts land within a few hours.
Free bet applied on 1st settlement of any qualifying bet. Bonus and winnings expire 7 days after being credited. One-time stake of £25, min odds 1.7, stake not returned. Free bet stake not returned in winnings. Bonus funds cannot be withdrawn; free sports bet stakes are not returned in winnings. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets.
An enhanced price on a specific selection or market, available for a limited time. It needs a £20 qualifying stake (joint highest on this list, with BetWright and Unibet) and the winnings carry a £200 cap, which is a big negative. Place a £10+ bet on an accumulator at minimum odds of Evens (2.0) and collect a £10 free bet for accas with 2 to 12 selections. The standout promo is the free-to-play £1,000 goalscorer jackpot, where you predict five anytime scorers across selected fixtures for a cash prize, with smaller free bet rewards for near-misses. Deposits must be made by debit card, the qualifying bet must settle within 7 days, and free bets land within 24 hours of settlement with a 7-day expiry.
The sportsbook also offers a wide selection of pre-match and in-play markets on Italian top-flight fixtures. Its Super 6 free-to-play game also gives football bettors another way to follow the weekend’s Premier League action. Sky Bet is our pick for Premier League betting thanks to the depth of its EPL product. Nevertheless, Bally Bet’s performance makes it our pick for competitive Premier League match-result pricing in this test. Some other bookmakers produced lower margins in separately timed observations, but those results aren’t directly comparable with the main snapshot. These are small differences across a limited sample, rather than evidence that Bally Bet will always offer the best odds.
Football gets real attention too, with 120+ markets on Premier League and other elite fixtures, and a Bet Builder that stretches to 20 selections, more legroom than bet365’s 12. The same Bet Mentor and Insights tools found at Quickbet are here too, suggesting selections based on your target stake and payout, or surfacing a relevant stat next to a matching market. It turns your target stake and payout into ready-made football selections.
The combination of Acca Boost, Bet Mentor and daily cashback makes All British Sports an option for football bettors interested in accumulator features. The free bet expires 24 hours after being credited and must also be used at minimum odds of 1/1. The welcome offer gives new customers a £10 sports free bet after depositing at least £10 and placing their first sports wager of £10 or more at odds of 1/1 (2.00) or greater. The Virgin Bet welcome offer is Bet £10, Get £30 in free bets (minimum odds 1/2), credited whether your qualifying bet wins or loses, with a 14-day window to place the qualifying bet.
Betfred is one of the strongest options for bettors looking for enhanced Premier League goalscorer markets. A free bet non gamstop betting credit is used to place a wager without using your own money. Most of the best football betting sites offer free bets as part of their sign-up bonuses.
The bonus must be used in full and cannot be withdrawn as cash, but any winnings it generates (minus the stake) are paid as withdrawable cash. Combine multiple selections from the same event into a single bet. However, the stake is not returned with any winnings because only the net profit is paid out.